![\"\"](\"https:\/\/www.merlincycles.com\/blog\/wp-content\/uploads\/2022\/10\/104387_peaty_s_complete_cleaning_kit.jpg\")
Team Effort<\/h2>\n\n\n\n
Steve hung up his race helmet and goggles for the last time in 2016. With his products Steve brings his decades of experience into the development process with a range of products which meet the needs of bike riders. It’s not just Steve though, he has assembled a team of people who pull everything together, these include Co-Founder Bryn Morgan has a background in product and graphic design.<\/p>\n\n\n
\n![\"\"](\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\")
<\/a>Peaty’s Tubeless Conversion Kit Road \/ Cyclocross<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n
![\"\"](\"https:\/\/www.merlincycles.com\/blog\/wp-content\/uploads\/2022\/10\/58042_peaty_s_tubeless_coversion_kit_road_cyclocross.jpg\")
<\/a>Planet Friendly<\/h2>\n\n\n\n
A core aspect of their products is that they are as user-friendly and environmentally-conscious as possible but without compromising on performance. This goes right through the product range from their initial formulation to thoughtful packaging and logistics as well as how the product is used and recycled after use.<\/p>\n\n\n
\n<\/a>Peaty’s Loam Foam Concentrate Pro’ Grade Bike Cleaner<\/a><\/figcaption><\/figure>\n<\/div>\n\n\nThe Range<\/mark><\/h2>\n\n\n\n
![\"\"](\"https:\/\/www.merlincycles.com\/blog\/wp-content\/uploads\/2022\/10\/39570_peaty_s_loam_foam_concentrate_professional_grade_bike_cleaner_1_litre.jpg\")
<\/a>The Range<\/mark><\/h2>\n\n\n\nWith a wide range of products suitable for all types of bike riding, here are some of our favourites. First up is Peaty\u2019s tyre sealant which has quickly gained a reputation as one of the best formulas available. This is partly due to its biodegradable glitter platelets which take care of holes and tears up to 6mm.<\/p>\n\n\n
\n<\/a>Peaty’s Tubeless Sealant<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<\/a>Peaty’s Holeshot Tubeless Plugger<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<\/a>Peaty’s X 50to01 Tubeless Valves<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<\/a>Peaty’s Link Lube<\/a><\/figcaption><\/figure>\n<\/div>\n\n\nSee the Full Range of products at Merlin Here<\/a><\/h2>\n","protected":false},"excerpt":{"rendered":"There are not many names bigger in the UK bike industry than Peaty’s. Steve Peat, the legendary Sheffield rider has won more than his fair share of massive bike races all over the world, including 4 UCI World Championships and 17 UCI World Cup wins, Steve’s racing career was all about getting down hill. Fast. […]<\/p>\n","protected":false},"author":19,"featured_media":36058,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":true,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[4],"tags":[4145,4148,4147,4144,4146,3840,1409],"ppma_author":[4632],"class_list":["post-36054","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-peatys-cleaning","tag-peatys-loam","tag-peatys-lube","tag-peatys-products","tag-peatys-sealant","tag-peatys-tubeless","tag-steve-peat","author-rick-robson"],"yoast_head":"\n
Brand Focus - Peaty's - Merlin Cycles Blog<\/title>\n<meta name=\"description\" content=\"There are no names bigger in the UK bike industry than Steve Peat. The legendary Sheffield rider has won more than his fair share of...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.merlincycles.com\/blog\/brand-focus-peatys\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brand Focus - Peaty's\" \/>\n<meta property=\"og:description\" content=\"There are not many names bigger in the UK bike industry than Peaty's. Steve Peat, the legendary Sheffield rider has won more than his fair share of\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.merlincycles.com\/blog\/brand-focus-peatys\/\" \/>\n<meta property=\"og:site_name\" content=\"Merlin Cycles Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-25T05:21:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-25T05:29:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.merlincycles.com\/blog\/wp-content\/uploads\/2022\/10\/104387_peaty_s_complete_cleaning_kit.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"470\" \/>\n\t<meta property=\"og:image:height\" content=\"470\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Rick Robson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rick Robson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/brand-focus-peatys\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/brand-focus-peatys\\\/\"},\"author\":{\"name\":\"Rick Robson\",\"@id\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/#\\\/schema\\\/person\\\/77bd80acebb6db707e763a0a69fc35df\"},\"headline\":\"Brand Focus – Peaty’s\",\"datePublished\":\"2022-10-25T05:21:56+00:00\",\"dateModified\":\"2022-10-25T05:29:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/brand-focus-peatys\\\/\"},\"wordCount\":290,\"image\":{\"@id\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/brand-focus-peatys\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/104387_peaty_s_complete_cleaning_kit.jpg\",\"keywords\":[\"peaty's cleaning\",\"peaty's loam\",\"peaty's lube\",\"peaty's products\",\"peaty's sealant\",\"peatys tubeless\",\"steve peat\"],\"articleSection\":[\"News\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/brand-focus-peatys\\\/\",\"url\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/brand-focus-peatys\\\/\",\"name\":\"Brand Focus - Peaty's - Merlin Cycles Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/brand-focus-peatys\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/brand-focus-peatys\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/104387_peaty_s_complete_cleaning_kit.jpg\",\"datePublished\":\"2022-10-25T05:21:56+00:00\",\"dateModified\":\"2022-10-25T05:29:59+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.merlincycles.com\\\/blog\\\/#\\\/schema\\\/person\\\/77bd80acebb6db707e763a0a69fc35df\"},\"description\":\"There are no names bigger in the UK bike industry than Steve Peat. 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![\"\"](\"https:\/\/www.merlincycles.com\/blog\/wp-content\/uploads\/2022\/10\/39576_peaty_s_tubeless_sealant_trail_pouch_120ml.jpg\")
<\/a>\n<\/a>Peaty’s Holeshot Tubeless Plugger<\/a><\/figcaption><\/figure>\n<\/div>\n\n
![\"\"](\"https:\/\/www.merlincycles.com\/blog\/wp-content\/uploads\/2022\/10\/109917_peaty_s_holeshot_tubeless_punchure_plugger_kit.jpg\")
<\/a>\n<\/a>Peaty’s X 50to01 Tubeless Valves<\/a><\/figcaption><\/figure>\n<\/div>\n\n
![\"\"](\"https:\/\/www.merlincycles.com\/blog\/wp-content\/uploads\/2022\/10\/92946_peaty_s_x_50to01_tubeless_mk2_valves.jpg\")
<\/a>\n<\/a>Peaty’s Link Lube<\/a><\/figcaption><\/figure>\n<\/div>\n\n\nSee the Full Range of products at Merlin Here<\/a><\/h2>\n","protected":false},"excerpt":{"rendered":"
![\"\"](\"https:\/\/www.merlincycles.com\/blog\/wp-content\/uploads\/2022\/10\/39564_peaty_s_link_lube_chain_lube.jpg\")
<\/a>