Knog are the often described as the Apple of the cycle world. They make a good looking product that is nice to use. They’ve won a whole host of design awards and continue to do so with every new product they bring out.
Knog have a way of doing things that has got them a funny kind of fan-base. Knog do things differently to most other straight-laced bike light manufacturers.
The company itself is owned and staffed by talented designers who just happen to be passionate cyclists too. Founded over ten years go, Knog still feel like a fresh and innovative company. Their original classic lights such as the Frog and the Gekko were so far ahead of their time that they still look stylish today.
Knog’s lights all share a similar design ethos and essential construction. Tool-free mounting and a silicone wrap-around body are the trademarks of a Knog product. They’re also often rather cute. 
They’ve improved the functionality of their lights over the years – namely the switches and the range of flash/blink settings. They also adopted the move to USB-chargeable lights once that technology had proved itself and riders came to understand the benefits.
In recent times they’ve expanded their range modestly. Knog take their time to release products that are worth it, rather than flooding the consumer with bewildering and unnecessary options year after year.
Their recent lights in the impressively bright Blinder range have been very well received by riders and the media alike.
It’s not a case of style of content with Knog. Their lights are excellent illuminators. They also don’t come with the lofty price tag that you’d expect them to have from their looks.